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Al Shira’aa Strengthens Support Of Hickstead


Al Shira’aa, the title sponsor of the Hickstead Derby Meeting, has increased its support of Hickstead with an extensive new sponsorship deal.


The sponsorship agreement for the Al Shira’aa Derby has been extended for another five years, lasting until at least 2029. In addition, Al Shira’aa has become the new sponsor of the historic King George V Gold Cup, held on the final day of the Agria Royal International Horse Show, and have also taken on the title sponsorship of the British Young Horse Championships in August.


Her Highness Sheikha Fatima bint Hazza bin Zayed Al Nahyan, founder of Al Shira’aa commented:

“As a historical sponsor of the Hickstead Derby, I am delighted to extend our partnership for a further five years and support the King George V Cup, such an important legacy of British showjumping at the highest level."

“Following on from this is a very important show for British breeders, myself being one, whereby we have a Lanaken qualifier at the Al Shira’aa Hickstead Young Horse Championships. The development of young horses is a great passion of mine, breeding and producing is something I take much pride in as an owner.”


Show Director Lizzie Bunn added:

“We would like to express our gratitude to Her Highness Sheikha Fatima bint Hazza bin Zayed Al Nahyan, and to the entire team at Al Shira’aa, for their ongoing support of Hickstead. Al Shira’aa is now one of our longest-standing sponsors, and we are delighted that this partnership has been expanded."

"The Sheikha has shown unwavering commitment to the sport and its development over the past decade, culminating in success at both the Paris Olympics and the recent World Cup Final, and we are delighted to be welcoming a team from the UAE to compete in the Nations Cup for the very first time. Sheikha Fatima first became involved at Hickstead as a rider herself, and she is now one of the biggest supporters of equestrian sport in Britain and internationally.”


Al Shira’aa first took on the title sponsorship of the iconic Hickstead Derby as a means of promoting Al Shira’aa Stables and its stallions, encouraging riders to take part in the Al Shira’aa International Horse Show in Abu Dhabi, and developing the sport of showjumping in the UAE. Since the sponsorship began in 2017, there is now an extensive UAE showjumping tour at the beginning of each year, and the country has flourished as a showjumping nation, qualifying for the Olympics for the first time last summer thanks to the dedication of HH Sheikha Fatima over the last decade. Al Shira’aa has also become a major sponsor of a number of other British and international events, including the Hamburg Derby in Germany.

“I remain as committed to the development of international showjumping as ever, as highlighted in our multiple partnerships for 2025 across the globe which include Montefalco, Hamburg, Bolesworth, Munster and Lanaken with other exciting shows on the horizon,” said Sheikha Fatima.

“Supporting youth and the development of our next generation of riders remains at the forefront of my vision ­– a vision that began over a decade ago. My mission is to bring the sport to the people and I look forward to seeing what we can achieve collectively this year and beyond.”


As well as the new five-year deal for the British Jumping Derby Meeting, Al Shira’aa will now sponsor the King George V Gold Cup, one of the most prestigious classes in British showjumping. This five-star Grand Prix has been won by many of showjumping’s best riders, and it remains a class that all international showjumpers want to win.


The British Young Horse Championships (14-17 August) moved to Hickstead last summer. Now they are returning for a second year and will be run under the title sponsorship of Al Shira’aa, with a prize fund of over £80,000 and UK qualifiers for the prestigious World Breeding Championship for Young Horses in Lanaken in Belgium.

“Al Shira’aa have always championed young horses, having sponsored many of the age classes at our shows,” added Lizzie. “This new deal underlines their support of British Breeding and of the sport of showjumping in the UK.”

Top Photo: William Funnell and Dublon, winners of the Al Shira'aa Derby in 2024

Photo Credit: Boots and Hooves Photography

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While Christmas is celebrated in diverse ways around the world, one tradition that has remained steadfast in many households for generations is the Christmas pudding. This timeless dessert, rich in history and flavour, holds a special place in the hearts and taste buds of many.


Christmas pudding, also known as plum pudding, traces its origins back to medieval England. The earliest recipes were quite different from the modern version we know today. These early puddings were more like porridge, consisting of meat, grains, and spices. The evolution of the dish over the centuries has resulted in the sweet, fruity, and rich dessert we now associate with the holiday season.


At the heart of every Christmas pudding are a few core ingredients:

  • Fruits: Dried fruits like raisins, currants, and sultanas provide the base, contributing natural sweetness and a delightful chewy texture.

  • Spirits: Often, Christmas puddings are generously soaked with brandy or other spirits, not only for flavour but also to help preserve the pudding.

  • Spices: A blend of warming spices such as cinnamon, nutmeg, and allspice infuses the pudding with that quintessential holiday aroma.

  • Suet: While less common today, traditional recipes use suet, a type of animal fat, to add richness and moisture to the pudding.

  • Breadcrumbs: Breadcrumbs or flour help bind the mixture together and give the pudding its characteristic texture.

So, what is it about Christmas pudding that keeps it on our holiday tables year after year? The appeal is multifaceted:

  • Tradition: Christmas pudding carries the weight of tradition, connecting us to generations of celebrants who have savoured this dessert.

  • Flavour: The combination of fruits, spices, and spirits creates a rich, comforting taste that's quintessentially Christmas.

  • Ritual: The process of making the pudding, from stirring to wishing, is a cherished ritual that binds families and friends.

  • Versatility: Whether you serve it hot with a dollop of brandy butter or cold with a scoop of ice cream, Christmas pudding is versatile and delightful in any form.

  • Celebration: Christmas pudding is more than a dessert; it's a symbol of celebration and togetherness during the holiday season.

  • Family: For many the Christmas Pudding is part of the very essence of the festive season with memories of childhood, parents and grandparents marking the build up to the festive season with the symbolic making of the 'pudding' and evoking memories of time spent with them in years gone by, stirring the bowl and making an annual wish too.

In a world that's ever-changing, Christmas pudding remains an enduring symbol of tradition and festivity. The blend of history, rich flavours, and the sense of togetherness it represents makes this dessert a beloved part of the holiday season.
As the Christmas season approaches, don't be surprised if you find yourself craving a slice of this timeless delight, steeped in the magic of the season.

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